Magnolia Bakery May Have Started It… but Cupcake Stop Does it Much Better

The newest entrant among the “sweet” trucks cruising NYC, and a finalist in the 2009 Vendy Awards (ceremony – September 26), the Cupcake Stop is Lev Ekster’s brainchild and we thank him for bringing it to us. Another professional-turned-street vendor, Lev is a lawyer who has yet to practice. Instead, he practices offering the best in these delectable treats -- in mini and full sizes -- with changing flavors that include crowd favorites like Cookie Dough and Red Velvet plus suggestions from his fans. Send in your own inspiration at and you might have the next success. Cupcake Stop offers five flavors each day, seven days a week, with three gluten-free flavors on Tuesdays. Click here for the truck’s menu, schedule, and daily location. On Sundays, Cupcake Stop joins the street vendor face-off at 87th Street and Lexington Avenue.


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